Welcome to RateItAll's

Best of the Decade Awards

Awards Information
Time Capsule Winners
Worst of the Decade

What a Decade...

From Y2K, to the iPhone, to Kid A, to The Lord of the Rings, to the historic election of President Obama, the 2000s were a heck of a ride. And then of course there were the difficult events. 9/11. The Iraq War. The global economic melt down. The passing of beloved public figures. And throughout it all - from January 1, 2000 to December 31, 2009 - RateItAll has been online capturing the pulse of public opinion.

Now it's time to document the decade.

After processing more than 5M opinions across hundreds of Product and Culture topics - from the sublime to the absurd - here are the winners of RateItAll's Best of the Decade Awards. 

Rate It All Best of the Decade Trophy

Product Category Winners

  • Automotive
  • Groceries
  • Beverages
  • Health
  • Companies
  • Home & Garden
  • Education
  • Personal Care
  • Electronics
  • Pets
  • Fashion
  • Sporting Goods
  • Fast Food
  • Tobacco
  • Culture Category Winners

  • Books
  • Politics
  • Celebrities
  • Relationships
  • Gaming
  • Sports
  • Internet
  • Style & Trends
  • Movies & Actors
  • Travel
  • Music
  • TV & Radio
  • News & Events
  • Vices
  • Pets & Nature
  • Words & Names
  • Share this page!


    Grab a Trophy

    Below are some handy embed codes. Feel free to change the trophy size, but please do not alter it in any other way. 

    Award Winners
    Each winner is encouraged to display a RateItAll Best of the Decade trophy on their corporate website, blog, personal website, etc. Award winners should link the trophy to their item's page on RateItAll. To do this, find the page on RateItAll using search or by looking through the Products & Culture Awards pages. Copy the URL and replace it in the embed codes available below. Email us ([email protected]) for help! 

    Press & Bloggers
    Members of the Press & Bloggers are welcome to use Trophy images in their coverage.  Trophies link to this page (the embed codes below already do), and the program should be referred to as "RateItAll's Best of the Decade Awards."

    Small Trophy (120 x 150px)

    Rate It All Best of the Decade Trophy

    Grab the Embed Code

    Medium Trophy (150 x 190px)

    Rate It All Best of the Decade Trophy

    Grab the Embed Code

    Large Trophy (250 x 300px)

    Rate It All Best of the Decade Trophy

    Grab the Embed Code


    Best of the Decade: Products

    The Products award winners fall loosely in the category of items and services that you can purchase. In this section, we cover a variety of popular consumer products such as cars and vehicles, pet food, electronics, fashion, consumer packaged goods, health and beauty, beverages, tobacco, and more. But we also cover best in class companies, institutes of learning, menu items from popular restaurants, and service providers.

    Best of the Decade: Culture

    The Culture award winners are a celebration and remembrance of the people, events, cultural norms, and media which shaped the decade. In this section, we cover the most significant events of the decade, the most noteworthy from the world of music, film, and literature, the best of the Internet, some top gaming titles, as well as a number of cultural norms and oddities that made the decade special.

    Time Capsule ~ Coming Soon!

    In addition to the Product and Culture awards, we've also compiled our Time Capsule award winners for those products and cultural items that stood the test of time in the 2000s. Specifically, this award set belongs to those people, products, and things that burst onto the scene before 2000, but that were still highly regarded by our rating community throughout the decade of the 2000s. Examples here would be Classic Movies and Best All-Time NBA Basketball Player.

    Worst of the Decade Awards ~ Coming Soon!

    Without the worst, we couldn't have the best. In RateItAll's Worst of the Decade awards, we pay homage to those people, products, and things who distinguished themselves for their ineptitude.

    Judging Process

    Millions of opinions have been flowing steadily into RateItAll's database for ten years across thousands of categories. These categories were distilled down to ~150 by our editorial team on the basis of quality and depth of data, as well as each category's cultural significance. Once our team was satisfied with the legitimacy of the data, we determined a finalist pool for each category based on our proprietary confidence score algorithm. This algorithm combines quantitative rating data with the overall number of ratings to rank each item. At this point, our editorial staff reviewed the finalists, provided a final reality check, and awarded RateItAll Best of the Decade trophies.


    Email us: [email protected]

    Call us: 415.449.5744

    About RateItAll

    Based in San Francisco, RateItAll is a consumer rating community where visitors can find and share opinions on virtually any topic. Since the company's inception, more than 5M opinions have posted to its databases from hundreds of thousands of consumers. All of the site's content is available for syndication via widgets, and RateItAll members share in the advertising revenue associated with their reviews. RateItAll's mission is to power the exchange of the world's opinions.


    To RateItAll's Best of the Decade Awards: Products

    To RateItAll's Best of the Decade Awards: Culture

    Coming Soon: RateItAll's Best of the Decade Awards: Time Capsule

    Coming Soon: RateItAll's Worst of the Decade Awards